Content Marketing Manager

Chase Taylor Recruitment are currently working with a well respected fenestration business who are looking for a passionate content marketing manager to join their dynamic team and help tell our client’s story in the most compelling way possible.

Our client is a forward-thinking trade body, dedicated to supporting the glass and glazing industry in the UK. They champion innovation, sustainability, and best practices, and are passionate about helping our members succeed in a fast-evolving sector.

The daily responsibilities will include writing and managing the content, therefore creativity and strong written communication skills are essential to this role.

*Please note, this is a hybrid role and will require occasional travel to the office for meeting and to events.*

Role and responsibilities:

• Manage the Content Calendar: Stay ahead of the curve with a strategic editorial calendar that ensures we’re always delivering fresh, relevant, informative and timely content that resonates with our audience.
• Become a Storyteller: You’ll tell the story of the glass and glazing industry, positioning our client as an influential voice and thought leader that others in the sector look to for inspiration and guidance.
• SEO & Analytics: You’ll use your SEO expertise to ensure our content is discoverable, while tracking performance and fine-tuning strategies to boost engagement and drive growth.
• Craft a Winning Strategy: You’ll lead the charge in developing and executing a dynamic content marketing strategy that captures attention, inspires action, and aligns with their goals.
• Create Impactful Content: You’ll create content that speaks directly to our members and industry partners, offering value and insights at every turn.
• Lead Compelling Campaigns: You’ll create content-driven campaigns around industry trends, events, and key initiatives that excite and engage our audience, raising our client’s profile and deepening connections that will ultimately generate membership growth.
• Collaborate & Innovate: You’ll work closely with social media, design, and PR teams to deliver consistent, high-impact messaging across all platforms – driving awareness and building our community.

Candidate skills & experience:

• Minimum 5 years’ experience in a content management/similar role.
• Considerable experience of working across multiple teams/depts on numerous projects simultaneously.
• Experience of supervising direct reports or managing a small team with empathy and compassion
• Experienced in producing both B2B and B2C content.
• Be fluent in English, both written and verbal
• Expertise with using SEO best practices to write creative copy that includes effective keyword placement
• Extremely computer literate, especially with how to write, interpret, and edit HTML scripts
• Basic technical knowledge of WordPress and other CMS platforms is preferable but not essential.

To find out more about this role, please contact Guy at Chase Taylor Recruitment and quote reference number MM6045